Everyday a majority of people begin their day by putting on a pair of shoes and end their day by taking off these shoes. We spend so much time wearing shoes and therefore it is very important that these shoes fit well. For this reason we created a smart sock with integrated pressure sensors designed to measure foot pressure at many locations in order to optimize shoe fit. This wearable sock allows for the capture of real-time data which can help minimize areas of discomfort that could have previously been overlooked by traditional shoe fitting methods. The data will be analyzed by experts at Deckers in a real time website. This data will allow for Deckers to make shoes that fit better and will help many people have more comfort in their daily life.